In an ever-growing technology conscious society, a Wi-Fi logo stamped on an establishment’s front door these days is a must.

There’s no doubt technology has changed the way some businesses are being conducted because it presents a lot of possibilities — from making transactions easier and faster to attracting more people to one’s establishment.

Thankfully, PLDT-SME Nation offers small and medium-scale enterprises yet another competitive edge through its Wi-Fi service bundle, which is to PLDT MyDSL subscribers.

The Wi-Fi bundle is part of PLDT-SME Nation’s range of value-for-money products and services for a wide variety of business needs.

With the Wi-Fi bundle, business establishments would serve as Wi-Fi hot spots, providing high-speed Internet access to their customers carrying Wi-Fi-ready devices such as laptops.

Take, for example, how more and more coffee shops and a few fastfood restaurants now offer Web access. These establishments have proven that wireless connection is a way to draw in customers and can translate to more sales.

“Convenient Web access is a strong magnet for customers. That’s because the number of people who depend on the Web increases each day. Whether its school work, a business function or just for recreational surfing and chatting, being online is now an indispensable habit for many,” says PLDT-SME Nation head Katrina Luna-Abelarde.

This gives Wi-Fi-enabled establishments a significant advantage in their business areas.

The Wi-Fi service can also serve as an added revenue stream for business owners, who can create their preferred Wi-Fi access pricing policies and promotions while getting the full proceeds — no need to share revenues with Wi-Fi providers.

In fact, some establishments such as hotels now offer Wi-Fi as a separate offering on top of their primary or core products.

Businesses may charge hourly rates, restrict bandwidth usage or require a minimum purchase before customers can use their Wi-Fi services.

There’s even no need to worry about network security. Business owners can issue user names and passwords for individual Wi-Fi users. This ensures that only authorized customers or users can have access to their Wi-Fi service.

For a reasonable fixed monthly fee of P1,500, the Wi-Fi equipment can be bundled to MyDSLBiz packages starting from SmallbizLite and up.

And if a problem ever comes up, PLDT assures subscribers that their adequate after-sales customer service would be there to assist them.

Interested parties may visit the PLDT-SME Nation website at http://www.pldtsme-nation.com.ph or call 101888 or 171 to apply for or learn more about the Wi-Fi bundle.

Tags: Networking and Telecoms

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